<?xml version="1.0" encoding="UTF-8"?>
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9" xmlns:image="http://www.google.com/schemas/sitemap-image/1.1" xmlns:xhtml="http://www.w3.org/1999/xhtml">
  <url>
    <loc>http://mcqueenmcqueen.com/index</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2017-05-30</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1379520355590-7IPQJ7P72WVLSJCAFMZ4/ANZ_SydFest_Live_Thumbnail.jpg</image:loc>
      <image:title>WORK</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1379571697895-L0LR3A2XO0H7KEHO05WG/Nissan_Thumbnail02.jpg</image:loc>
      <image:title>WORK</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1379577694684-ENHCG71UYBMNSNVGYVXL/Opel_Mokka_SpotAMokka_Thumb03.jpg</image:loc>
      <image:title>WORK</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1379603365932-YGQYQLGCYC5QMGFY8FZN/OPC_Thumb01.jpg</image:loc>
      <image:title>WORK</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1379604629529-94LDAX6ZZ4SOYK308VMT/Nissan_Flashforward_Thumb02.jpg</image:loc>
      <image:title>WORK</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1379605737900-BI5CDT8EF6RWNX2JY1U8/Opel_Mokka_MokkaDay_Thumb02.jpg</image:loc>
      <image:title>WORK</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1379640787545-8DI2EIIXB9E9KHZWA44D/AusOpen_Thumb01.jpg</image:loc>
      <image:title>WORK</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1379658705457-LUQV38C0O66GWEGDW0O6/Carsales_thumb.jpg</image:loc>
      <image:title>WORK</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1379757835030-KQF4TU44CLWQWY1JQSDM/Air_Thumb.jpg</image:loc>
      <image:title>WORK</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1379759288047-FJ0DRN2GIL4L5WMKH9D9/Aha_Thumb.jpg</image:loc>
      <image:title>WORK</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1379896590035-PVTP1QYMY9O9OJWLLGDX/YMCA_Thumbnails.jpg</image:loc>
      <image:title>WORK</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1385993800126-ZGEJMA0OBPNTDWVLORBL/CountryRoad_Thumbnail_01.jpg</image:loc>
      <image:title>WORK</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1385994405176-DU45LN7FQNX1391LJYKR/CricketAus_Thumbnail_01.jpg</image:loc>
      <image:title>WORK</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1385994714364-AQ5FNHK6B7V0W9ORERQT/JetstarNT_Thumbnail_01.jpg</image:loc>
      <image:title>WORK</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1385995154977-XW7SIGEMGN0G8XQADOCQ/Mappcelerator_Thumbnail_01.jpg</image:loc>
      <image:title>WORK</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1385995569863-MZ7S5ERQY7ZFRPLUKW0S/DoNothing_Tile.jpg</image:loc>
      <image:title>WORK</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1385997943588-SEG3W8Q1CM321MZMGMY9/BB_Thumbnail_01.jpg</image:loc>
      <image:title>WORK</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1385998132011-QHP9XZ4NKB6H83IOBE64/Mavro_Thumbnail_01.jpg</image:loc>
      <image:title>WORK</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1385998627153-00RDUNZUN3HD9FUP5TRI/YMCA_Thumbnail_01.jpg</image:loc>
      <image:title>WORK</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1496117380993-FC58SQ2CG7MR6DZRTPRR/Cabin_Hero_Image.jpg</image:loc>
      <image:title>WORK</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://mcqueenmcqueen.com/tennisaustralia</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2013-09-21</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1379663645201-N3YF84LZ93ZSV5JFMEGU/OneServeAWeek_Thumb.jpg</image:loc>
      <image:title>Tennis Australia</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1379663573660-PYMT5ZGIEUWFXTHSURVX/OneServeAWeek_Green.jpg</image:loc>
      <image:title>Tennis Australia</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1379663602893-LY8E6DUGLSOJ8KT0E366/OneServeAWeek_Blue.jpg</image:loc>
      <image:title>Tennis Australia</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://mcqueenmcqueen.com/rialto</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2013-12-02</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1385998520490-DQ68ZHQLETR9SS4VZ3PK/Rialto_Thumbnail_01.jpg</image:loc>
      <image:title>Rialto</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1385998213332-JG867HOAHG947U7BOL5W/rialto_iPad02.jpg</image:loc>
      <image:title>Rialto</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1385998210138-BEMM4SMDS12VI070Q8RN/rialto_iPad01.jpg</image:loc>
      <image:title>Rialto</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1385998467916-NN35RY7YCYA4HVWM5OD4/chef.jpg</image:loc>
      <image:title>Rialto</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1385998192575-6EGEB7OIQYLAT0WGG9N8/01-Homepage_Splash.jpg</image:loc>
      <image:title>Rialto</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1385998206911-L54SO9K3E8Y8BWANYBZC/03-Homepage_Splash.jpg</image:loc>
      <image:title>Rialto</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1385998207634-VQS3WS2IHDCXMV7QTS29/06-Homepage_Splash.jpg</image:loc>
      <image:title>Rialto</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1385998196719-K8H2CIXLX0RUNMNBLII5/01+Shop_Listing.jpg</image:loc>
      <image:title>Rialto</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1385998204286-I10RODS3DFOVWLSYGVVN/02-Events_YourEvents_Invites.jpg</image:loc>
      <image:title>Rialto</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1385998291860-R0MNK8Y6F43BYFIWEI68/sushi.jpg</image:loc>
      <image:title>Rialto</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1385998189368-QKNSIS1ZCO2DTHF62UOM/01-Community.jpg</image:loc>
      <image:title>Rialto</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1385998200182-ZZ5DQ9OIKD7UP2BL7E6M/01-News_Listing.jpg</image:loc>
      <image:title>Rialto</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1385998205290-0HM5OU9SYXMCVKQAMX8J/03-Community_Detail.jpg</image:loc>
      <image:title>Rialto</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://mcqueenmcqueen.com/apprentice-branding-1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2016-03-10</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1482104062732-I57BX7YG81ST2OPCVFKA/ORIGIN_RateMyRoof_Thumb_01.jpg</image:loc>
      <image:title>Apprentice Branding</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://mcqueenmcqueen.com/the-ruse-1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2016-09-01</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1472766188856-F3WQ35DZFPUMTZFG87V1/novel-final.jpg</image:loc>
      <image:title>Origin</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://mcqueenmcqueen.com/work</loc>
    <changefreq>daily</changefreq>
    <priority>1.0</priority>
    <lastmod>2025-07-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1487675370783-5JC55KU79EDD786NA2XH/TheSocialCookbook_Thumbnail_01.jpg</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1488702776476-ONZXSMI6B9W1V4EPRSHO/TheHumanTest_Thumbnail_03.jpg</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1491621978947-3SNP172FD8HCOHRZX81O/WonderfulHoldMusic_Thumbnail_04.jpg</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1494120106187-7MEVJYYH00X0RJLUQTJ1/MeetGraham_Thumbnail_Small.jpg</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1494354123851-49E2X9SQEFCSFRGGBW3R/FootifyFansplant_Thumbnail_04.jpg</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1494354769892-WV1RJQICG1WGRSOOQK7L/SavingSantasStar_Thumbnail_08.jpg</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1494446488016-72PAQZWH9BA3ULQ2MF30/MakeAPoint_Thumbnail_LightPink.jpg</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1494528696906-KCBGXLRN9Z9W500QVQ8W/FootifyFanshake_Thumbnail_03.jpg</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1495001459038-OY7JQR9E75JLZEAX4618/RateMyRoof_Thumbnail_16.jpg</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1495325996389-3NA1L9E5N3S2W5XGIU6D/PlayMelbourne_Thumbnail_06.jpg</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1495474924315-SHZWQFXMLDRD22BTAJCA/UntilWeAllBelong_Thumbnail03.jpg</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1511135197631-WZ9LYHS1TXOJK1RA9VAD/TheLastDaVinci_Thumbnail_03.jpg</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1544644872961-54ADBG2QHULA6RV6N7GB/PotatoPay_Thumbnail_NEW.jpg</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1599082469890-2A9JBDXQWRXLK1E7JVF7/FB_Thumbnail_01.jpg</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1608414105917-4WINWHERCTQ0CNC6C5YN/HD_Breathe_Thumbnail.jpg</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1626822801885-6NUGN1VG88ZLEGN3QYYA/Petco_Thumbnail_04.jpg</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1629382654765-81QR2ZBX7UYSZYPXS01P/HD_Thumbnail_14.jpg</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1629503715238-01Z1HO2TDC03R5YGEK1O/HD_NightTrails_Thumbnail_02.jpg</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1629507845361-I8QFT00XX16JYIAD1UQ8/Petco_MentalHealth_HomepageTile.jpg</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1629507973788-BONNH1APE44IIVCWQHCJ/Why_Homepage_Tile_02.jpg</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1630730966120-2Z8XICFB9E59M8Q0KFRD/Petco_Holiday_Thumbnail_01.jpg</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1638474145877-RSA0ONT7211GXOHE4GRN/PIN_Thumbnail_11.jpg</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1687173088265-4SMHDDKGGPHR7RIT164C/LinkedIn_Thumbnail.jpg</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1687190234369-YNPCZMGPRWZG2UTJ2IVX/LEVIS_GSEW_Thumbnail.jpg</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1727112993037-TPDBJE561E3X4G70LKYC/MF_JunkSleep_Thumbnail.jpg</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1728481394699-HUQKOUL2GFKFQQHOW78C/HMH_Thumbnail.jpg</image:loc>
      <image:title>Work</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://mcqueenmcqueen.com/moodboard</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2017-02-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1487812248877-WOCZAIL05CX8QXBCYFIY/untitled.jpeg</image:loc>
      <image:title>Moodboard 2 - Test</image:title>
      <image:caption>Lorem Ipsum dolor</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1487812248877-WOCZAIL05CX8QXBCYFIY/untitled.jpeg</image:loc>
      <image:title>Moodboard 2 - Test</image:title>
      <image:caption>Lorem Ipsum dolor</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1487812255897-SJY9LM3M9SWC19REXEY0/get-real.jpg</image:loc>
      <image:title>Moodboard 2</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1487812258999-LDQ48L6VYT9CY41C749Q/7.jpg</image:loc>
      <image:title>Moodboard 2</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1487812807355-TTA2H8Q72LY6IU8WXIHX/crop.jpg</image:loc>
      <image:title>Moodboard 2</image:title>
      <image:caption />
    </image:image>
  </url>
  <url>
    <loc>http://mcqueenmcqueen.com/until-we-all-belong-1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2017-04-09</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1491636025615-9V823CPOTSOPYXQE8228/UntilWeAllBelong_Thumbnail.gif</image:loc>
      <image:title>Until We All Belong 2</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1491743326064-XKL0JLY0AWOWBSH8NH70/UntilWeAllBelong_Hero_Image.jpg</image:loc>
      <image:title>Until We All Belong 2</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1491634942977-5376KH665X3AM3G62IM3/Ring_Header_02.jpg</image:loc>
      <image:title>Until We All Belong 2 - Wear this ring and show your acceptance of marriage equality.</image:title>
      <image:caption>Lorem ipsum dolor sit amet, consectetur adipiscing elit. Pellentesque sed sapien rhoncus, elementum tellus sed, suscipit orci. Sed volutpat justo vitae nisl gravida pretium. Sed nec enim nibh. Proin ut lobortis ante. Curabitur sed metus ultrices, auctor lacus nec, congue neque. Pellentesque sodales egestas sem ut euismod. Suspendisse sit amet tincidunt massa, sit amet tincidunt eros.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://static1.squarespace.com/static/52395cc0e4b0dd764d7684c5/58e861c6f5e231a18a1c317f/58ea35bf1e5b6c098b41c63b/1491745502098/</image:loc>
      <image:title>Until We All Belong 2</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1491743672404-6000ELWUUHWF82VQ8RUM/UntilWeAllBelong_BreakOut_Image_01.jpg</image:loc>
      <image:title>Until We All Belong 2</image:title>
    </image:image>
    <image:image>
      <image:loc>https://static1.squarespace.com/static/52395cc0e4b0dd764d7684c5/58e861c6f5e231a18a1c317f/58ea3b6ab8a79b774a6faa08/1491746448003/</image:loc>
      <image:title>Until We All Belong 2 - —</image:title>
      <image:caption>Lorem ipsum dolor sit amet, consectetur adipiscing elit. Praesent et velit fringilla, maximus metus ut, accumsan risus. Pellentesque id varius magna, vitae finibus purus. Aliquam nec laoreet erat.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1491746508679-HCHPYSA5ZS4SE7A97V5E/UntilWeAllBelong_Images_1300_01.jpg</image:loc>
      <image:title>Until We All Belong 2</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1491746656526-0W5KZQ9O9W5SCVSOVQ9K/UntilWeAllBelong_Website_iMac.jpg</image:loc>
      <image:title>Until We All Belong 2</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1491746689195-OZPTHH8D2OBW8PFWSPS2/UntilWeAllBelong_Website_Browser_1300_01.jpg</image:loc>
      <image:title>Until We All Belong 2</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1491746691012-C3KJZ4V8UJJKYQ89KEAO/UntilWeAllBelong_Website_Browser_1300_02.jpg</image:loc>
      <image:title>Until We All Belong 2</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1491746697210-XCJ9MBX13C3T1YERYD6F/UntilWeAllBelong_Website_Browser_1300_03.jpg</image:loc>
      <image:title>Until We All Belong 2</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1491746708809-CZFQF654HS6040VGR4J8/UntilWeAllBelong_iPhones_Insitu_1300.jpg</image:loc>
      <image:title>Until We All Belong 2</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1491743729324-1UN3EOICLVBT64DSO275/UntilWeAllBelong_BreakOut_Image_Ring.jpg</image:loc>
      <image:title>Until We All Belong 2</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1491634662446-3Y9T2GDM8SPS811BAUAK/UntilWeAllBelong_Hero_Image02.gif</image:loc>
      <image:title>Until We All Belong 2</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1491743728631-GDEOWI9P332G9SONMOJR/UntilWeAllBelong_BreakOut_Image_03.jpg</image:loc>
      <image:title>Until We All Belong 2</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1491743720968-TCL0RAPCLWQABB89PQG1/UntilWeAllBelong_BreakOut_Image_02.jpg</image:loc>
      <image:title>Until We All Belong 2</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://mcqueenmcqueen.com/drinkwiseorgau</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2017-05-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1494652599152-OA89Y5FCL7GN8HUQB0SO/DrinkWise_Thumbnail.jpg</image:loc>
      <image:title>Drinkwise.org.au</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1494652585347-0F2WQRO5Z37CNQWX9K7F/Drinkwise_Hero_Image.jpg</image:loc>
      <image:title>Drinkwise.org.au</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1494652639671-0RVAC8V5W0DRYLHIAB4X/1500_Image_01.jpg</image:loc>
      <image:title>Drinkwise.org.au - The website that gets wiser the more people use it.</image:title>
      <image:caption>Lorem ipsum dolor sit amet, consectetur adipiscing elit. Pellentesque sed sapien rhoncus, elementum tellus sed, suscipit orci. Sed volutpat justo vitae nisl gravida pretium. Sed nec enim nibh. Proin ut lobortis ante. Curabitur sed metus ultrices, auctor lacus nec, congue neque. Pellentesque sodales egestas sem ut euismod. Suspendisse sit amet tincidunt massa, sit amet tincidunt eros.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://mcqueenmcqueen.com/da-vinci</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2018-12-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1544464271184-L07AVB4ZSXHSIK8O273J/TheLastDaVinci_HeroBanner_01.jpg</image:loc>
      <image:title>Da Vinci</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1544464271184-L07AVB4ZSXHSIK8O273J/TheLastDaVinci_HeroBanner_01.jpg</image:loc>
      <image:title>Da Vinci</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1544464289543-VH053BAJ3A03QSSRJ9EO/1500_Image_01.jpg</image:loc>
      <image:title>Da Vinci - A portrait of the world through the eyes of Leonardo’s Salvator Mundi.</image:title>
      <image:caption>In 2011, the Salvator Mundi, a lost Renaissance painting depicting Jesus Christ, was confirmed to be a genuine Leonardo da Vinci. Having belonged to several Royal European collections, it is one of fewer than 20 paintings by da Vinci and the only left in private hands. The next chapter saw this masterpiece offered in a special lot at Christie’s New York. But with attention, came scrutiny and Christie’s needed to rise above the noise. So we looked to make the sale a sensation, beginning with a name that implied urgency as we placed this private painting on public display for one last time and secretly captured the real-life reactions of all who came to see it.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://static1.squarespace.com/static/52395cc0e4b0dd764d7684c5/5c0bee9d88251b539be49dfc/5c0ea7e44ae23762ba582a0d/1544465219591/</image:loc>
      <image:title>Da Vinci</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1544464371399-X49LPKESRDAHXQ8I57TE/2500_TheLastDaVinci_BreakoutImage.jpg</image:loc>
      <image:title>Da Vinci</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1544464392195-8XEQT58G8PHNL8LP8P54/1500_Image_01.jpg</image:loc>
      <image:title>Da Vinci - The world is watching.</image:title>
      <image:caption>We began with a controversial worldwide tour. Staging viewings in Hong Kong, London, San Francisco and New York. To turn all eyes to this special moment in history we looked to show just how breathtaking this masterpiece really is - by not showing it at all. Partnering with Nadav Kander, we placed a hidden camera beneath the work in a contemporary exhibit that hid both camera and lighting in plain sight. As each visitor looked on, The Last da Vinci now looked back. As we gave this portrait of Christ the power to share its own perspective with the world.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://static1.squarespace.com/static/52395cc0e4b0dd764d7684c5/5c0bee9d88251b539be49dfc/5c0f25aa70a6adbe31ad23ae/1544649726177/</image:loc>
      <image:title>Da Vinci</image:title>
      <image:caption>— Painted in a divine light, we gently captured the raw emotions and reactions of those who came to see the work. Crafting the overwhelming response into a single short film and sharing it with the world. The film was cut to a length of 4:14, a reference to the scripture from the Gospel of John that describes da Vinci’s characterization of Christ in the portrait.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1544464473729-6JREELMFVZBAEMUF44LK/1300_TheLastDaVinci_Image04.gif</image:loc>
      <image:title>Da Vinci</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1544464490831-2EGIW30I8RHELGMYNVTN/1500_Image_01.jpg</image:loc>
      <image:title>Da Vinci</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1544464515723-XAT11S8PR2TBELDWSCQD/TheLastDaVinci_BreakOut_Image_02.jpg</image:loc>
      <image:title>Da Vinci - —</image:title>
      <image:caption>The film became an ode to the Salvator Mundi, a divine moment captured between the painting and the people, encouraging thousands more to catch a final glimpse of The Last da Vinci before it disappeared from the public eye forever.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1544464546034-QJPXQ0CBDV9BURJ6IGR1/1300_TheLastDaVinci_Image07.jpg</image:loc>
      <image:title>Da Vinci</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1544464641202-UWYU172F0U3Q2HL5WBG5/TheLastDaVinci_Instagram_Insitu_01.jpg</image:loc>
      <image:title>Da Vinci</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1544464668903-KPPZ2UDQEVYARQ519ZO3/1500_Image_01.jpg</image:loc>
      <image:title>Da Vinci - Following Christ.</image:title>
      <image:caption>As queues grew and grew, we posted each and every portrait on a dedicated Instagram account, @thelastdavinci, as people followed Christ to see themselves. Each portrait was captioned with the name and time of visit, a format reminiscent of biblical scripture citation, as we created a feed of reverence.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1544464746745-D02OUI8YO85VS82YL4K6/TheLastDaVinci_Instagram_Staggered_03.jpg</image:loc>
      <image:title>Da Vinci - —</image:title>
      <image:caption>Real visitors had now become the centerpiece of our campaign and their responses our voice. The campaign created a media sensation, as regular faces, attracted famous faces and new bidders began to stir. Never had something like this been done in support of the sale of a single artwork.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1544464796535-TAQOIC7J7O7HNIWIMSR2/TheLastDaVinci_Macbook_Insitu_Static_01.jpg</image:loc>
      <image:title>Da Vinci</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1544464811606-VHOEYA8PAV5G2B1Z6QE4/1500_Image_01.jpg</image:loc>
      <image:title>Da Vinci - $450.3 million. A new record for a work of art.</image:title>
      <image:caption>On November 15th, our efforts culminated in a record breaking result, as the painting sold for $450.3 million at auction. What started as a sale quickly became a discussion on the importance of art and culture, divinity and worth. As we reminded people that although prospective buyers live more rarefied lives, they are still deeply influenced by the rest of us. And the auction house set a new bar for how to create mass attention and drive desirability amongst a few. The final resting place of the Salvator Mundi? The Louvre, Abu Dhabi by way of a Saudi Prince. Where the world can continue to watch and a fitting home for the new counterpart to Leonardo’s most famous work, Mona Lisa.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1544720104578-FYGSUGOQHDISVNS3JNT4/1300_TheLastDaVinci_Website.jpg</image:loc>
      <image:title>Da Vinci</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1544723953838-FKT7YPNYKUDLT4HISN6N/1500_Image_01.jpg</image:loc>
      <image:title>Da Vinci - $450.3 million. A new record for a work of art.</image:title>
      <image:caption>On November 15th, our efforts culminated in a record breaking result, as the painting sold for $450.3 million at auction. What started as a sale quickly became a discussion on the importance of art and culture, divinity and worth. As we reminded people that although prospective buyers live more rarefied lives, they are still deeply influenced by the rest of us.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1544723884851-6EMOZ2AP2HCNBSOGEUQL/1300_TheLastDaVinci_NYT_02.jpg</image:loc>
      <image:title>Da Vinci</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1544286305933-V5LUPS98ECIXGGEILPL7/TheLastDaVinci_BreakOut_Image_Bullnose01.jpg</image:loc>
      <image:title>Da Vinci - —</image:title>
      <image:caption>Real visitors had now become the centerpiece of our campaign and their responses our voice. The campaign created a media sensation, as regular faces, attracted famous faces and new bidders began to stir. Never had something like this been done in support of the sale of a single artwork.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1544286296805-6GVC6WHB53XXY41EWZFF/TheLastDaVinci_Image_Animated_Line.gif</image:loc>
      <image:title>Da Vinci</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1544475350587-S74RUNCBOYRTGI9ZNKRA/TheLastDaVinci_BreakoutImage_Auction.jpg</image:loc>
      <image:title>Da Vinci - —</image:title>
      <image:caption>The film became an ode to the Salvator Mundi, a divine moment captured between the painting and the people, encouraging thousands more to catch a final glimpse of The Last da Vinci before it disappeared from the public eye forever.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1544475356048-F9TW4RE37CU7VCDCSCID/1300_TheLastDaVinci_Image10.jpg</image:loc>
      <image:title>Da Vinci</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1544656794338-CB5RHC5HRG844X004GSP/TheLastDaVinci_BreakOut_Image_Lourve05.jpg</image:loc>
      <image:title>Da Vinci</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1544471814695-EO0B1Y7CLOAHYQ0E0WED/1500_Image_01.jpg</image:loc>
      <image:title>Da Vinci - Following Christ.</image:title>
      <image:caption>As queues grew and grew, we posted each and every portrait on a dedicated Instagram account, @thelastdavinci, as people followed Christ to see themselves. Each portrait was captioned with the name and time of visit, a format reminiscent of biblical scripture citation, as we created a feed of reverence.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1544656706032-XZ0LNCHOR95GYSQMBBP1/1300_TheLastDaVinci_Image16.jpg</image:loc>
      <image:title>Da Vinci</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1544495278776-QL15H8VACU1BMT42XOBQ/2500_TheLastDaVinci_Logos_02.jpg</image:loc>
      <image:title>Da Vinci</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://mcqueenmcqueen.com/pixel-2</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-10-10</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1544548771804-PGFDOHJYDPQOQ4M38PGN/Pixel2_HeroBanner_04.gif</image:loc>
      <image:title>Pixel 2</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1544548771804-PGFDOHJYDPQOQ4M38PGN/Pixel2_HeroBanner_04.gif</image:loc>
      <image:title>Pixel 2</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1544548793295-9XQ23LVYA8KVF5VNXA8P/1500_Image_01.jpg</image:loc>
      <image:title>Pixel 2 - Changing how people see their roof by putting a value on it.</image:title>
      <image:caption>Roof space, installation, actual savings - there’s a lot of things to consider when going solar. Maybe that’s why just 10% of Australians choose solar, even though it could save them hundreds of dollars a year on their power bill. So to make it easier we created ‘Rate My Roof,’ an online tool that for the first time ever let people find out their roof’s solar value simply by drawing around it.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1544552015477-7QLMK4M50TQMVU9OPQWX/Pixel2_SearchBar.gif</image:loc>
      <image:title>Pixel 2</image:title>
    </image:image>
    <image:image>
      <image:loc>https://static1.squarespace.com/static/52395cc0e4b0dd764d7684c5/5c0feecc1ae6cfab7a0aa9b9/5c100e8e4fa51a7619374127/1544629903262/</image:loc>
      <image:title>Pixel 2</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1544554512253-HAJFXP72PLVSSUGFRTF6/Pixel2_BreakoutBanner_01.gif</image:loc>
      <image:title>Pixel 2</image:title>
    </image:image>
    <image:image>
      <image:loc>https://static1.squarespace.com/static/52395cc0e4b0dd764d7684c5/5c0feecc1ae6cfab7a0aa9b9/67082f088d313a768f7bc3dd/1728589611806/</image:loc>
      <image:title>Pixel 2</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://mcqueenmcqueen.com/same-planet-more-world</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-01-03</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1604342480712-2RFDUQCFYEMHH14QDBWE/SPMW_Thumbnail_08.jpg</image:loc>
      <image:title>Same Planet More World</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1604338434706-4U0QPWKQ9FT3CY21VQ61/SPMW_HeroBanner.jpg</image:loc>
      <image:title>Same Planet More World</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1604339149726-E4AS3L09Q0H0187XLX4Z/SPMW_HeroBanner_02.jpg</image:loc>
      <image:title>Same Planet More World</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1604338511728-ODTM2C591CB5ALRSKP7M/1500_Image_01.jpg</image:loc>
      <image:title>Same Planet More World - Explore the same planet but experience much more world.</image:title>
      <image:caption>Chase Sapphire has become the cult credit card for modern, experience-hungry travellers. Those who view tourism, luxury and life differently. We needed to continue to set the bar as the leading travel &amp; dining card. So we launched Same Planet More World - a bold and vibrant expression of what it means to have Sapphire in your pocket. With Sapphire, simply doing more of the same can put you one step ahead. Regular rideshares become a ticket to travel, local dinners lead to exotic destinations, and the same vacation can take you to more places.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://static1.squarespace.com/static/52395cc0e4b0dd764d7684c5/5fa03dc245dba37b2e24d552/5fa1a7fb77493233a991b2c5/1604430056342/</image:loc>
      <image:title>Same Planet More World</image:title>
    </image:image>
    <image:image>
      <image:loc>https://static1.squarespace.com/static/52395cc0e4b0dd764d7684c5/5fa03dc245dba37b2e24d552/5fa1b5079e30a9596c9683b7/1604433242629/</image:loc>
      <image:title>Same Planet More World</image:title>
    </image:image>
    <image:image>
      <image:loc>https://static1.squarespace.com/static/52395cc0e4b0dd764d7684c5/5fa03dc245dba37b2e24d552/5fa1b67be00f4875fc2ce0f3/1604433553067/</image:loc>
      <image:title>Same Planet More World</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://mcqueenmcqueen.com/new-project-1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-10-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1638205622061-X181RHNSLQV2NBVHYQLO/Reddy_HeroBanner_01.jpg</image:loc>
      <image:title>Follow Your Nose</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1638205622061-X181RHNSLQV2NBVHYQLO/Reddy_HeroBanner_01.jpg</image:loc>
      <image:title>Follow Your Nose</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1638205674131-YJEY6AHBLAVHO2Q4OW8X/1500_Image_01.jpg</image:loc>
      <image:title>Follow Your Nose - Sending dogs on a ‘scent-sory’ tour to Reddy SoHo.</image:title>
      <image:caption>Reddy creates sustainable dog clothing, gear and accessories. As the brand looked to expand, they turned their eyes to New York City to launch their first flagship store. We needed to alert people to this grand opening and drive foot traffic to the new brick-and-mortar location. So, to announce that the doggy doors were now open, we created a ‘scent-sory’ tour through the streets of SoHo. Using fragrances attached to guerilla ‘paw print’ pavement decals and wild postings a specific scent trail was designed to activate a dog's tracking instincts and drive pets, and their parents, to this new dog-friendly destination.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://static1.squarespace.com/static/52395cc0e4b0dd764d7684c5/61a4f3c839c80d10d8409889/670843b22e71e12b692dca45/1729049102740/</image:loc>
      <image:title>Follow Your Nose</image:title>
      <image:caption>— Not only do dogs have hundreds of millions of scent receptors compared to our little six million, but by tapping into the full ability of their incredible noses, we could bypass people needing to remember an address and simply let dogs’ noses lead the way. A blend of duck, quail and pheasant scents activated each dog’s natural tracking instincts as they traversed the mile-long scent trail from Washington Square Park through the streets of SoHo.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1728867900091-Q6HH7HAG11LCFLZYB01A/Reddy_Images_1300_05.jpg</image:loc>
      <image:title>Follow Your Nose</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1638213569213-28G0PIG33J0493U3917S/Reddy_BreakoutImage_Hero_02.jpg</image:loc>
      <image:title>Follow Your Nose</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1638213575255-1NLJDMVYEWAHMUG3G4NZ/1500_Image_01.jpg</image:loc>
      <image:title>Follow Your Nose - Inviting the neighborhood dogs to follow their noses.</image:title>
      <image:caption>In their daily lives, dogs don’t typically get to flex their amazing sense of smell—we tend to hurry them along for walks to suit our schedules. But a dog navigates the world with their nose, much like humans do with their eyes. This sensory experience tapped into the fact that smell lies at the very center of how our dogs behave.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1638311313025-3EKKG73M2GK1T7N0YCDY/Reddy_Images_1300_04.jpg</image:loc>
      <image:title>Follow Your Nose</image:title>
      <image:caption>— Our dogs “see” the world through scent, and we often overlook how powerful their noses are as a processing tool. Each fragrance took advantage of this truth as unique messaging along the route playfully poked fun at every dog's newfound fascination for these smells and what awaited in-store.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1728445363209-RCIH4V5YG02HAW79PESN/Reddy_BreakoutImage_05.jpg</image:loc>
      <image:title>Follow Your Nose</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1638311469969-QXH3WPK7Q2GTUJ92CZEO/Reddy_OOH_Image_1300.jpg</image:loc>
      <image:title>Follow Your Nose</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1638311451908-NQX5CITWD6Y5HHY4TNEH/Reddy_OOH_BreakoutImage_01.jpg</image:loc>
      <image:title>Follow Your Nose</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1638311455182-0O30GVGK3846P5YW5QEO/Reddy_OOH_BreakoutImage_02.jpg</image:loc>
      <image:title>Follow Your Nose</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1728969640476-I0AIMVV5EUPN1PNCGB5M/Reddy_OOH_Image_1300_03.jpg</image:loc>
      <image:title>Follow Your Nose</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1729012258559-HMIBZFT1MJ9MQV0YB8DV/Reddy_OOH_BreakoutImage_03.jpg</image:loc>
      <image:title>Follow Your Nose</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1728969613205-2MI6D7O5CJVYJCRVFV53/Reddy_Images_1300_07.jpg</image:loc>
      <image:title>Follow Your Nose</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1728969601106-G4PNLXKMO4SYMKQOTN43/Reddy_Images_1300_06.jpg</image:loc>
      <image:title>Follow Your Nose</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1638205674131-YJEY6AHBLAVHO2Q4OW8X/1500_Image_01.jpg</image:loc>
      <image:title>Follow Your Nose - Tapping dogs’ animal instincts to disrupt the daily dog walk.</image:title>
      <image:caption>The act amplified the opening well beyond the confines of the physical store imprint itself, generating a massive amount of awareness and hype through earned media. Total impressions around the store opening totaled more than 588 million and sales the day of the stunt totaled 60% of all weekly sales, nearly doubling Petco’s Union Square flagship store’s total weekly sales.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1728882238061-9VB1WTC3J683GGVNXSGQ/Reddy_Breakout_DesignMoodboard_03.jpg</image:loc>
      <image:title>Follow Your Nose</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1728876866725-DCLZUCVJ5BQXVNRDMK2D/Reddy_DesignImages_01.jpg</image:loc>
      <image:title>Follow Your Nose</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1728876875264-QO4WJX8ZXIP46V6UXALR/Reddy_DesignImages_03.jpg</image:loc>
      <image:title>Follow Your Nose</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1728878627767-8F3S9LTTN4KJA6PAEMFR/21_Image.jpg</image:loc>
      <image:title>Follow Your Nose</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1728954013097-14P2H18XL0CBYREK0WNH/Reddy_DesignImages_11.jpg</image:loc>
      <image:title>Follow Your Nose</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1728954027637-M2MA23J7SFRBZTDDTCK4/Reddy_DesignImages_15.jpg</image:loc>
      <image:title>Follow Your Nose</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1728445618124-Q68T1AXWKQI9RRBTZKTG/Reddy_Images_Breakout_01.jpg</image:loc>
      <image:title>Follow Your Nose</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1728878539874-UZY8X0BBUV3C8AV56ESE/Reddy_DesignImages_06.jpg</image:loc>
      <image:title>Follow Your Nose</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1728878554402-QMIU5Y5RMRZSS3I73D1H/Reddy_DesignImages_09.jpg</image:loc>
      <image:title>Follow Your Nose</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1728878558187-9XMP0LUD3H33WWLY2WVS/Reddy_DesignImages_10.jpg</image:loc>
      <image:title>Follow Your Nose</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1729049420813-QBDLO2RIZU2AH7SNZNX8/1500_Image_01.jpg</image:loc>
      <image:title>Follow Your Nose - Come take a sniff around.</image:title>
      <image:caption>The behavior change flowed from the success of the opening. Now that a high-end pet boutique was open in the epicenter of fashion, shoppers with the desire and need to purchase gear for their pets could visit one store to fulfill all their pet-shopping needs. To direct them there, all we did was disrupt the daily dog walk to drive visits locally and drum up awareness nationally: a simple use of smell to invite pets, and their parents, to come take a sniff around.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://mcqueenmcqueen.com/tiger-the-buffalo</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-10-12</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1728707151237-FCUIIM9WIT582LMRTX94/MF_JunkSleep_HeroBanner.jpg</image:loc>
      <image:title>The Tiger &amp; The Buffalo</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1728707151237-FCUIIM9WIT582LMRTX94/MF_JunkSleep_HeroBanner.jpg</image:loc>
      <image:title>The Tiger &amp; The Buffalo</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1728707168654-9CV6ZJCYBFCKQMRD0JW1/1500_Image_01.jpg</image:loc>
      <image:title>The Tiger &amp; The Buffalo</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1728707174699-7UQ4BEPS550O25LX953S/HMH_Images_JB_04.jpg</image:loc>
      <image:title>The Tiger &amp; The Buffalo</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1728707181057-XCATVDAX0NTNXE0Z95KU/MF_BreakOut_Image_01.jpg</image:loc>
      <image:title>The Tiger &amp; The Buffalo</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://mcqueenmcqueen.com/homepage</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2017-05-26</lastmod>
  </url>
  <url>
    <loc>http://mcqueenmcqueen.com/homepage-2</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2017-05-26</lastmod>
  </url>
  <url>
    <loc>http://mcqueenmcqueen.com/homepage-3</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2017-05-26</lastmod>
  </url>
  <url>
    <loc>http://mcqueenmcqueen.com/feed</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2013-09-21</lastmod>
  </url>
  <url>
    <loc>http://mcqueenmcqueen.com/contact1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2013-09-21</lastmod>
  </url>
  <url>
    <loc>http://mcqueenmcqueen.com/contact</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2013-12-02</lastmod>
  </url>
  <url>
    <loc>http://mcqueenmcqueen.com/about-1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2013-05-31</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/4fba5732e4b0935259821a4a/1369776799999-F40P45QJ9UD08MX9L7KN/giraffportratt_laptop.jpg</image:loc>
      <image:title>ABOUT</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/4fba5732e4b0935259821a4a/1369776812829-TBCDS719XG5D1QF6EX52/julia12.jpg</image:loc>
      <image:title>ABOUT</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/4fba5732e4b0935259821a4a/1369776860851-L4G0IPD39GJAO2TNC9J5/20130111_123453_col_highres.jpg</image:loc>
      <image:title>ABOUT</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/4fba5732e4b0935259821a4a/1369776847846-RNXY0D23IUVEE9Y4FWUL/anna8.jpg</image:loc>
      <image:title>ABOUT</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://mcqueenmcqueen.com/contact-1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2013-09-24</lastmod>
  </url>
  <url>
    <loc>http://mcqueenmcqueen.com/test</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2017-04-07</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1491529316286-JCOZE9P2YAIMSBH0JJ6N/image-asset.jpeg</image:loc>
      <image:title>test</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://mcqueenmcqueen.com/about</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-12-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1506454953052-ZRX5J4HO7TFB4GSVHCPQ/McQueenMcQueen_TeamPhoto_Middle.jpg</image:loc>
      <image:title>About</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1495310485627-8EENFYMQCGANANY89E3E/image-asset.jpeg</image:loc>
      <image:title>About</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://mcqueenmcqueen.com/awards</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-11-10</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52395cc0e4b0dd764d7684c5/1495491837788-MYJ7DKORFWDXEZ1JP6VR/Tom+McQueen+George+McQueen+Awards</image:loc>
      <image:title>Awards</image:title>
    </image:image>
  </url>
</urlset>

